For the last few weeks we have been thinking on what to do with the initiative. Last Sunday, 12 persons from Madrid and Barcelona had a meeting at Zaragoza to talk about how things should be in the future and make some decisions. Here are some of the conclusions:
* We think that the 2011 campaign has been a success. Also think that it is important to have a bigger success in the next campaign because if this is not the case the team and the supporters might loose interest on it.
* We think that we should keep working campaign based. With a limited in time campaign we have a challenge ingredient that is key to make it a success, to raise people interest and to make people support us for this short period of time.However the process will improve won't be that much improvised. To get better results we will work in advance our relationship with Companies, Universities, Foundations, Celebrities and so on to prepare the different activities of the new campaign.
* Regarding time we will stick to three months campaign, trying to avoid holiday seasons.
* We will raise funds in Spain. We will consider other countries just if there is a clear leadership and it is possible to get a critical mass.
* Our focus will be continue to be to fight the famine at Africa.
* We will keep our model as much as we can: Citizen movement, transparency, honesty and so on.
The biggest challenge is the direction of the initiative. Special circumstances let Ricard Bou and other members to work full time on this but these circumstances are not going to repeat in the short term. So we think that:
* We need a person full time the whole year to report on the progress of the different projects, to prepare and run the next campaign. The rest of the team will still be volunteer as it has been on this one.
* We want that 100% of people and organizations donations will we used to fund projects that fulfill our goals.
* This person should be fairly compensated but his retribution can not come from the donations so we will start to find funding to cover this salary and related expenses.
Next steps are:
* Prepare the material to go and search for funding for the next two months.
* Define the profile of the future leader of the initiative and search for it.
We keep our commitments and have asked the NGOs a calendar with the dates they are going to report on the progress of the projects. Today we have closed all donation channels and next Wednesday will have the final numbers. Once we have the calendar from the NGOs we will transfer the funds.
We will love to read your comments and opinions. As you know this is something that we are building together so any idea will be considered. Next post will be next Sunday.
Thanks for being there!
