Wednesday, October 12, 2011

Day 8, 358.91€ (Day 14 Objective: 1.500€)


Good Morning!

As we mentioned yesterday in twitter, we will post every morning summarizing the news for the day before and the amount of donations collected.

This weekend we have been organizing everything a little bit. It now have a list of 43 tasks and we are starting to accomplish them. Some of them already done, like blog translation, creation of an internal communication forum, writing a press release, contacting with friends in mass media... and Lucas Rodríguez Pérez, corporate branding expert, has designed and donated our new logo! It will be soon available in the blog.

Something very concrete we are already running is a collaboration with "The World Upside Down" from Havas Media Group. Yesterday we were talking with them thanks to the interview in Gestiona Radio, in the program "Leaders". Today a 16:00 we have our  first meeting with them via Skype. They are such a wonderful and positive people!

We also know many of you are waiting for us to give you a bank account to donate and we are focused on that. As soon as we have the account number we will let you know.

We have a BIG objective, to help A LOT to fight the famine in Africa. And to explain the geometrical growth that the social media could have, we have split the global objective and defined different stages to be covered every week. Starting from the 250€ collected the first week, we should follow a growing rate of 2,9 times weekly. The objectives would be:


Objective
To collect during the week
Week 1
250

Week 2
726
476
Week 3
2,109
1,383
Week 4
6,124
4,015
Week 5
17,784
11,661
Week 6
51,649
33,865
Week 7
150,000
98,351
Week 8
435,629
285,629
Week 9
1,265,149
829,520
Week 10
3,674,235
2,409,086
Week 11
10,670,680
6,996,445
Week 12
30,989,695
20,319,015
Week 13
90,000,000
59,010,305

But for this week we have decided to double the expected donations because the initiative deserves it. We will try to close this week with 1,500€.

I am thinking "How are we going to collect 90 million during the last weeks of the year? December, Christmas, Globalization, ... carrying out charity marathons at TV all over the world? We don't know how yet, nothing agreed with anybody either, but we are doing our best to achieve it.

Donate 2 euros or 3 dollars. Donate clicking here and tell your closer friends.

No comments:

Post a Comment